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Patrick Schwerdtfeger

Global Business Futurist

Patrick Schwerdtfeger is a leading authority on technology trends including big data, artificial intelligence and blockchain. He’s the founder of Trend Mastery, a strategic consulting agency, identifying a world of transformational opportunities. Patrick is a passionate speaker who delivers thought-provoking content that encourages strategic thinking and disruptive innovation. His keynotes highlight practical strategies that people can implement immediately and see results quickly.

San Francisco, CA, USA


Embracing Disruptive Innovation
Disruptive innovation invalidates existing business models. That’s why it’s become so important for executives around the world. Technology is evolving along an exponential curve. Entire industries are collapsing as new (mostly digital) business models provide better outcomes for fewer dollars. Disruptive innovation generally comes from the edges of industries, not the center. It comes from ‘adjacent markets’ often catching executives by surprise. Patrick dissects the topic and leaves attendees with a series of questions they can use to spot possible threats and also opportunities within their business models.

Big Data and Artificial Intelligence
The explosion of big data technologies and the Internet of Things (IoT) have led to dramatic advancements in artificial intelligence and machine learning. These technologies are fueling innovation in predictive analytics, autonomous vehicles, virtual reality and countless other fields. Patrick has accumulated dozens of case histories and success stories in a variety of different industries, allowing him to explain the trends in a way that people understand. His technology keynotes don’t get into technical specifications. Instead, they highlight trends and strategies for executive and managerial audiences.

Blockchain Protocol and Cryptocurrencies
Bitcoin was the first application of blockchain protocol. Since 2009 when it was officially launched, the bitcoin blockchain has never been hacked. This distributed public ledger technology is now finding its way into hundreds of different applications. Its popularity is part of a larger trend from centralized to decentralized structures. Ironically, the industries that are most threatened by blockchain technology (banks, insurance companies and other financial services) are the ones investing in it most aggressively. Patrick explains the risks as well as the opportunities that today’s executives need to know.

Think Bigger! (leadership)
Build a culture of innovation! Build a team of leaders! These are exciting times. The next ten years will be nothing like the last ten! That’s the primary message in Patrick’s ‘think bigger’ leadership program. By reviewing technology developments at a strategic level and identifying the trends tying them all together, the ‘think bigger’ program energizes attendees and gets them thinking more expansively about modern technology as well as the leadership opportunity they have in exploiting it. Patrick’s ‘think bigger’ keynote is a great opening session to get your attendees thinking bigger right from the opening bell.

Platform Plus

Predict the Future … Today!

Patrick also facilitates interactive strategy sessions for senior executive teams. Not only will we identify the seeds of disruption in your industry, but you will also be introduced to a series of predictive models and proprietary frameworks that Patrick uses to filter technology developments and anticipate where the trends are leading. The agenda consists of a 60-minute presentation followed by a coffee break and then an interactive workshop-type session where we apply the models and frameworks to your specific business environment. This powerful program can reshape your entire business strategy in a single three-hour session.

  • I’m still receiving calls from folks that attended wondering when we’ll have you in town again. The tips and tricks that they took away were “priceless” and many can’t wait to implement them. I too took much away from the event. The products we sell are fully capable of providing the features needed to put your ideas to work right away for the customer. Many of my reps are already using your ideas to help sell our products. I’d almost say that we gained more from the event than our customers. But after some of the calls I have received, I’d say it’s a tossup.

    - SMB Manager, Comcast Business Class
  • Patrick Schwerdtfeger is the most mesmerizing speaker I’ve ever encountered. His uncanny talent to explain complex business concepts utilizing digital social media in such a simple, easy to understand format is impressive. Patrick is genuine and fun!

    - MetLife Financial Services
  • Patrick’s presentation regarding leveraging social media with our broker advisory council was outstanding. He is very professional, provided useful and valuable points and examples that can be quickly applied to today’s business environment. Working with social media can be overwhelming for some and Patrick had a way of demonstrating how easy it can be and what possible results can be had when his techniques are applied. Our senior executives were very engaged.

    - National VP of Broker Strategy, United Healthcare
  • Patrick tells it like it is. His book ‘Webify Your Business’ is a down-and-dirty step-by-step practical guide for anyone who wants to get real with Social Media. Highly recommended.

    - Professional Speech Writer, Cisco Systems

Summary Profile

Business Futurist Patrick Schwerdtfeger specializes in keynote presentations and workshops breaking down the business impacts of technology trends including big data, artificial intelligence, the blockchain, fintech & digital marketing.His strategic perspectives make his programs inspiring and thought-provoking for attendees.

Patrick has developed a reputation for educational, enlightening and engaging business programs focused on leveraging opportunities in digital media and technology with innovation.

Patrick got his start after his “Beyond the Rate” podcast gained popularity in 2006. He then began covering Barack Obama’s presidential campaign, the first of its kind driven by social media, which would end up taking him to hundreds of events all around the world for his analysis of technology trends and digital marketing. He founded the Entrepreneur & Small Business Academy in April 2007 and the group grew quickly (current membership of 2,500+). Now, Patrick works as an independent business analyst at Trend Mastery Inc. following emerging technology use cases and sharing his insights with clients around the world.

Patrick’s passions are business and technology trends, which he studies extensively, as well as the art and science of effective speechcraft and delivery. He has addressed countless industries in a myriad of countries, blending diverse cultural perspectives with the challenges and opportunities associated with business models directly related to his audience that day. He is a disruptive innovation advocate with the fundamental beliefs that anything is possible, your potential is not fixed, communication is essential, technology is exponential and bigger goals are easier to achieve. Patrick tailors each presentation to the audience by incorporating opportunities specific to that region, using case studies from recognizable and local companies and/or including messages specific to your organization.

Some of Patrick’s past clients include Stanford University, SAP, Bank of America, Comcast, Time Warner Cable, Oracle, Schneider Electric, Century 21, Marriott, BlackBerry & Bloomberg Television – just to name a few. He has also participated in an AMEX OPEN Small Business launch event in New York City and discussed “Learned Intuition” at TEDx Sacramento. Patrick has been acknowledged for his “priceless” easy-to-understand, easy-to-do social media tips with excellent case studies and uncanny talent to explain complex business concepts utilizing digital social media in simple, easy to understand formats by numerous attendees of his presentations.