Who are you trying to reach and what do you want them to do? The values your target audience shares are the key to triggering behavior 8X more powerfully than ever before. For branding, marketing, CX, UX, R&D, and design of any sort: David will reveal what your end users really care about, to make all your decisions more impactful.
A custom Valuegraphics keynote for your organization/industry will help you boost employee attraction, happiness and retention rates, and point to culture-building strategies that will make everyone more engaged. Once you know the precise values your teams care about most, you can design training systems, compensation packages, succession plans, rewards and recognition programs that people truly value. You will be able to hire new recruits who will fit in and stick around longer because their values are aligned. Values Thinking can be the new best practice for HR professionals around the world.
Leadership is never straightforward, and it’s most confusing during times of industry disruption and change. It’s difficult to know who is interacting with you in an authentic manner – and who isn’t – while your organization transforms. But, once you understand the Valuegraphics of your teams, you’ll know exactly how to lead them…with statistical accuracy….regardless of external or internal conditions. Disruption and technology will keep coming and going, but our true values are the North Star that will remain the same.
Technology, disruption and innovation have caused cultural shifts that no one predicted. Everything has changed, and will only keep changing, faster than ever before. Our shared human values can help us understand and prepare for whatever comes next. This custom-keynote is a look into the future, based on predictive data derived from the Valuegraphics Database, focusing on the people you want to understand most. What will your customers do when X happens? If Y is your strategy for growth, what values must be triggered for it to work? What do you want to know about the future behavior of your target audience? Values can predict behavior, and help you prepare for any future surprises.
David will create a custom keynote packed with powerful insights from the proprietary Valuegraphics Database of surveys from around the world. This is the new science of understanding and changing behavior and it’s 8X more powerful than ever before.
David also offers customized presentations on cannabis, real estate, luxury, retail and more. View a full list of his presentations here.