NSB Logo Beau Lotto Beau Lotto

Beau Lotto

Speaker

New York, New York, United States

Neuroscientist, Founder & CEO of Lab of Misfits & Ripple

Beau Lotto is a neuroscientist and world-renowned expert in perception. His research explores the ways in which we experience the world through our own versions of reality. He is the founder and CEO of two companies –Lab of Misfits, the world’s first neuro-design studio, and Ripple, which holds several highly influential patents in Augmented Reality (AR). A three-time mainstage TED speaker, Beau has spoken around the world, delivering totally unique, visually stunning, interactive, and fun presentations that help people act differently in the face of change. 

Keynote Speeches

Virtual Keynotes & Webinars
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The Power of Doubt: Perceive – Adapt – Thrive

How can we adapt and thrive in times when the ground beneath us is shifting? We begin by questioning the beliefs and assumptions that drive every single one of our actions, decisions, and behaviors. The idea is to find solutions to questions that haven’t been asked yet. Learning to maintain a healthy dose of doubt about what we perceive – keeping our assumptions in check – is crucial. In this completely original, game-changing presentation, neuroscientist Beau, known worldwide for his groundbreaking work on the subject, uses hard science to open minds and help audiences see the world and themselves differently. His engaging use of images and videos will have people shaking their heads in disbelief – unable to reconcile what they’re seeing with what they thought to be true. Beau’s stunning, interactive, fun presentation will equip people to challenge their own assumptions and beliefs and come away better able to innovate, collaborate, lead, and adapt to new realities. This presentation is an ideal conference kick-off – providing powerful, positive, creative context that sets a tone for the content and collaboration that follow.

Perception & Leadership – A Masterclass

In a more intimate format designed for leadership teams, departments, and smaller groups, Beau shows leaders how to create a framework to lead others into uncertainty. Anything interesting begins with doubt – with not knowing. Learn to celebrate that uncertainty, ask questions, search and discover – the foundation of all progress and breakthroughs. Science can teach participants how to lead better and create an environment that fosters creativity and innovation by understanding the role of perception in every aspect of their lives. Beau provides the group dozens of new ways to think differently about their challenges and successfully innovate, adapt, and build effective teams.

How Brands Connect With Customers

A brand that delights its audience while creating insight into an essential human value is more creative, has more loyal customers, and generates lasting, authentic impact in the world. Beau’s presentation is based on work that his neuro-design studio Lab of Misfits has been doing for years, which is helping brands deepen their authenticity by enabling and measuring the impact of their purpose in the world. Beau will explain how to unpack the keys to creating customized, immersive brand experiences that will evolve your brand to build genuine and long-lasting relationships with your key audiences.

Audience reviews:

  • Beau artfully challenged the perceptions of a large group of very knowledgeable and accomplished leaders. He is eloquent, humorous, and incredibly gifted at reframing people’s assumptions about what is true and what is possible, through a neuroscientific lens. Beau is the best speaker I’ve seen for helping leaders adopt the right mindset for transformation work. - SVP Global Talent Strategy & Development, Warner Music Group
  • Beau lived up to and EXCEEDED everything that Pierre had promised me! Beau was able to engage and entertain our audience in a very important way, and, as Beau will attest, they needed a lot of engagement and energy! We had lots and lots of positive feedback on Beau’s talk, and it really started our day off on the right note. - Program Director, Avixa's TIDE
  • What a knockout! The feedback from all the members was fantastic..! - Tech UK
  • Beau was great to work with –very creative, highly ambitious and with incredible energy. His communications skills are quite something to behold: when dealing with the volunteers from the public for the experiment, he held them in the palm of his hand and infected them with his enthusiasm. Respected by his peers and looked up to by his students he is someone who people like to listen to and learn from. I’d love the chance to work with him again. - BBC
  • Dr Lotto’s presentation was interactive, educational and entertaining. Dr Lotto was a pleasure to work with. He was responsive to correspondence and a real character on site. I would happily recommend Dr Lotto to anyone interested in having him speak in a public capacity. - Darwin Healthcare Communications
  • I simply adore these talks. Beau Lotto is one of those who studies a specific subject, such as our adaptation to illusions, primarily optical, that can be applied for any subject of human studies. - TED

Speaker Biography

Born in Seattle, Beau Lotto earned his bachelor’s degree at the University of California, Berkeley in 1991. He then moved to Scotland, where he earned his PhD in Neuroscience from University Medical School, Edinburgh in 1994. He remained in Edinburgh for his first postdoctoral fellowship (with Professor David Price), and then moved to Duke University for his second fellowship, where he was mentored by Professor Dale Purves.
 
Beau was a professor at University College London for 20 years, and is now a professor at University of London, as well as a visiting scholar at New York University. He has mentored over 30 undergraduate, masters, and PhD students, as well as postdoctoral fellows.
 
In 2001, Beau Lotto founded the Lab of Misfits Studio, the world’s only neuroperception creative studio that is also a real neuroscience lab. The Lab’s unique process of experiential experiments unites neuroscience expertise and measurement with digital technology and immersive design. Pragmatically, their insights are scientifically unique and quantified, commercially valuable to the stakeholders, and emotional and actionable to public audiences. They have created public experiences around the world, including London’s Science Museum, Hayward Gallery on London’s South Bank, and a public art installation in London’s famous Silicon Roundabout. Their past clients include Cirque du Soleil, L’Oreal, Asurion, Microsoft, and others. Lab of Misfits currently powers the neuroscience offering at Burson Cohn & Wolfe, one of the world’s largest public relations and communications firms. In addition, Beau and his Lab have published over 70 peer-reviewed articles across multiple disciplines, including augmented and virtual reality, human perception, and physiology.
 
Beau is also CEO and founder of Ripple Inc, which holds five highly influential patents in Augmented Reality (AR) with two further patents pending. Using its technology and exclusive patented IP, the Lab creates digital platforms and custom, proprietary digital interactions that layer the world with immersive digital content. Examples include the GPS-based AR apps Traces, Acoustigram, and W_nder, all of which focus on location-tied storytelling, adding a layer of meaning to the world that has hitherto been impossible.
 
In addition to TED, Beau has spoken at the G8, Google’s Zeitgeist, Wired, World Economic Forum, Cannes Lions Creativity Festival, Burning Man, and the Oslo Freedom Forum, among many others. He has contributed to television, radio and podcast programs by the BBC, National Geographic, HBO, Wharton on Business Radio, and PBS. He has also received the Josef Albers Prize for Disruptive Innovation at the Tribeca Film Festival in New York, and was the first Creator in Residence at Viacom.