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BEYOND THE KEYNOTE
CAPTURE THE PLATFORM TM SPEAKER SERIES
Inspire me. Motivate me. Encourage me.
And me, and me, and me...
Do you often wish other departments, clients or members could hear the message your most recent successful keynote speaker?
GSA’s Capture the PlatformTM Speaker Series ensures the message that has inspired,
motivated or encouraged your audience, has an even greater reach.
Consider a cross-USA Capture the PlatformTM Speaker Tour to ensure consistency of profile and message to your audiences
across the country.
GSA’s Capture the PlatformTM has been involved in a range of speaker programs including private client appreciation/prospecting
events, public events, and executive speakers programmes. Examples include:
CLIENT APPRECIATION – Professional Services
Challenge: A leading professional services firm wanted to show its appreciation to clients in the IT, hotel,
and insurance industries.
Result: GSA helped identify business innovation guru Jim Carroll as the appropriate speaker to help convey the
company’s messages and appeal to the clients. Jim was the firm’s sponsored keynote speaker at four client industry-specific conferences.
He also provided his insights into the strategic future of business at a series of client breakfast events in six cities across the country.
NATIONAL TRAINING TOUR - Automotive
Challenge: Canada’s largest automaker needed third party expertise to help regain the top spot as the preferred supplier
of new cars, and to help launch a new product to the dealers.
Result: GSA developed a three-month national speaking tour of 8 cities. Designed specifically for new car dealers,
we worked with our client to ensure: a different speaker for each region of the country, including a bilingual element,
maintaining consistency of messaging, and speakers that would appeal to senior management level audiences.
ROAD SHOW - Financial
Challenge: A fund management firm wanted to expand awareness of its brand beyond the local market through
a high-profile speakers series.
Result: GSA helped identify former Presidential insider David Frum as the appropriate speaker for the target market.
We coordinated the logistics and planning of a 10-city tour including pre-signed copies of Frum’s recent best-selling book
as a take away gift for the firm’s delegates.
Consider an GSA Capture the PlatformTM Speaker Tour to ensure your message reaches all preferred audiences across the city,
state or country.
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